Lead VDC / BIM adoption and integration in support of global marketing, business segment & digital communication strategies. Based on global technology trends, develop & implement solutions, digital construction processes & emerging workfows. Spearhead industry positoning as worldwide VDC leader & innovative digital tools developer across value chains. Lead coordinated initiatives to assess customer needs about VDC / BIM methodology focused on strategic product portolio. Scout and establish strategic partnership with innovatve technology providers in the relevant markets among core users. Through VDC leadership, increase industry awareness of global brand through research, public speaking & thought leadership.