Lesley Rohrbaugh is Director of Research at Consumer Technology Association (CTA). Lesley is responsible for overseeing and executing aspects of consumer, B2B and strategic research programs (international and domestic) across all technology categories at CTA including emerging areas such as artificial intelligence, augmented and virtual reality, smart cities, autonomous vehicles, and more. She also leads overall research strategy and project planning for CTA. Lesley has led research teams for several major corporate and non-profit brands, including Stanley Black & Decker and the National Association of Community Health Centers. She is a frequent speaker and keynote at many industry events including the international CES held in Las Vegas.

Lesley was formally on the board for the Mid-Atlantic Chapter of the Insights Association and holds degrees in psychology and sociology with a concentration in social statistics from Virginia Tech.